Make 2008 a better year for your Chicago business. Get a FREE website review from a small business marketing agency in Chicago. USA Today says, Nearly $670 in online sales were recorded on December 12th, 2007. Follow these 10 resolutions and your business will be on the way to more website traffic and and more sales.

1. The key to any successful small business website is ease of navigation. Ask someone you know whose never been to your website to find something and then watch them. A few simple changes can limit the visual noise on your website and provide a clear path to a sales transaction or lead.
2. Take a look at your competitor’s websites. See if they look more professional or offer greater value or services.
3. Google yourself. See how easy it is to find you. Don’t just type in your name, type in a product or a service term that explains what you sell.
4. Google your competition. Type in a product or a service term that explains what you sell If your competitor is there and you are not, you are missing out on business opportunities.
5. If you have an e-commerce site. Go ahead and buy something. How long did it take? Are there ways to simplify the transaction?
6. If you can’t find your website on the first page of Google, talk to a marketing firm who can help you get ranked on the major search engines.
7. Blog about your company. We blog at Big Black Pencil. See what happens when you Google social media firm.
   
8. Listen to your prospects. Allow them to communicate with you and ask you questions. Post your phone number on your site. Have a form to receive a question or comment. Do it because you care, not just to grab their email address.
9. Update your website. It makes it so much more interesting for the return visitor. The search engines will notice as well.
10. Look at your web URL. If it doesn’t explain what you do, You are missing the boat.

Call Mark Cramer at BigBlackPencil.com to schedule a FREE website review. 312-437-4332