Ask any marketing agency in Chicago and they will tell you that a mashup is a Web page or application that uses and combines data, presentation or functionality from two or more sources to create new services. Have you ever thought of using that strategy with your Chicago business?
Big Black Pencil has mashed up [...]

Engaging a marketing agency for the first time can be like being the new kid on the first day at school. It doesn’t have to be that way. Big Black Pencil has recently developed custom solutions for several new businesses in Chicago. We’ve selected an ala carte package of services to start your business off on [...]

“Your project will be done ahead of schedule.” “We can put you on the first page on Google.” “We understand your target audience.” Promises are great but when you receive the price Quote,
you don’t want to be surprised and disappointed.
It is not always your marketing agency’s fault. Big Black Pencil is a Chicago [...]

Big Black Pencil can help you help your customers scan Tags from their mobile phones for instant access to your information, websites, videos, reviews, and more. It is totally hot in Japan but it will be hot in Chicago before you know it. Give your Chicago business a decided advantage over other small to meduim [...]

Sometimes the so-called experts are more interested in finishing your website and moving on to the next. When that happens, your site most likely will get lost in the shuffle.
At Big Black Pencil, we have a process that guarantees that your Chicago business gets the recognition it deserves. First we start with a discovery process [...]

Writers are different from content providers, especially when it comes to web.
At Big Black Pencil we know the difference between a writer and a content developer. You need to find a great writer that also knows how to write content for the web. When we write content for the web, we create an excel [...]

We are finishing the strategic planning and management phase of the Big Black Pencil phase II website launch. I have elected to involve the experts on my team from the beginning of the process for the new web site development. I brought them in early because the website is essentially an example of what services [...]

I went to the Disney Institute for a seminar and they had some exercises for group decision-making. Being part of a Chicago Marketing Agency we like to keep on top of strategies that make our partners more successful. It was all about inspiring creativity. It was all about capitalizing on the diversity and depth [...]

You might be curious how your marketing project might be handled at Big Black Pencil? That’s a good question and probably one your customers are wondering about too. Here are some of the tools and tasks we used to manage our website relaunch…
Outlined below is the strategic planning and management tasks for the Big Black [...]

Welcome to the sandbox. Take a look around and post your comments. We want to learn more about you as we share information about successful strategies for marketing your business in Chicago.
Your feedback is welcome. Our website will evolve to meet our customer’s interests. Yours should too. Send along your website URL along with [...]