Paid Placement programs are the microwaves of the Internet. Google Adwords can literally thrust your website to the front of the search engines. Google provides you with a captive audience and displays a list of their selected advertisements on the top of their search page. These ads link directly to your website or landing page [...]

Your customers are your lifeblood. A happy customer is a repeat customer.  Are you taking the time to listen to what they say? Barriers to listening can be a lack of focus or as I like to call multitasking.
I am also sometimes guilty of reading emails while listening to phone messages or worse yet, during [...]

One of the nice things about owning a small business is you can respond quickly, effectively and personally. But as you grow, it is impossible for effective communication to be handled only in this manner.
Often an Intranet is a good solution to keep people connected. Your company’s information can be secured behind a firewall and [...]

The Internet is largest threat to copyright since it began. The Internet, by design, shares information, much of it protected by copyright. Everything from news stories, software, novels, screenplays, graphics, and pictures can be copyrighted.
When you decide to create your own website or design a website for others, learn about the laws that you must [...]

Marketing and advertising has never been easier for small businesses in Chicago, or in other parts of the world for that matter.
When the economy is tough, you can lean on your marketing agency to help your small business, or you can try to make some marketing decisions on your own and become your own marketing [...]

Talk to your marketing agency about how you can make your Chicago business website become more visible. There are two ways that you can improve your website visibility.
1. Have your marketing agency create a blog (web log) for your company to let people know about your products or services. Once your blog is online, you [...]

Ask your marketing agency these 5 questions before you give them your small business marketing business.

If we come on board, where do we fit in your client roster in order of billing?
How do you measure your clients success?
Do you have integrated marketing experience? for whom? and what were the results?
Can I speak get a referral [...]